Base: A 5 day redesign sprint to improve the Paytm Audio Box experience and expand its user base through modular, space-conscious hardware solutions.
HARDWARE UX DESIGN
|
SYSTEMS THINKING DESIGN
Nest: A 24 hour challenge to design a maternity app home screen that improves care access and reduces user anxiety through clear user needs prioritization and navigation.
HEALTHCARE UX DESIGN
|
EMOTIONAL DESIGN
Case Studies.
How I Think.
For me, design starts with empathy (not in a buzzword-y way). I just think you can’t make something meaningful unless you actually care about the people using it. I like keeping things simple and intentional.
What I Explore.
I’m a UI/UX designer with a background in industrial design. I like working across screens, objects, and sometimes art. Lately, I’ve been exploring how AI can help us think better, not replace us.
WHAT GUIDES ME.
At the end of the day, I just want the things I design to feel human. I keep asking: Who is this for? Who’s being left out? What does it feel like for someone completely different from me?
Roots: A 4 day sprint to design a home screen that drives long-term sustainable behavior using habit loops and gamification to boost daily engagement.
BEHAVIORAL UX DESIGN
|
HABIT FORMATION DESIGN
I spent a little over 1.5 years at Analogy Design as an Industrial Designer, working on confidential projects across different industries. I can’t share most of it, but that time shaped how I listen closely, think deeply, and design with purpose.
INDUSTRIAL DESIGN
|
INTERACTION DESIGN
“You cannot understand good design if you do not understand people.”
Dieter Rams
To fully immerse yourself in the visual experience, I recommend opening the case study on your desktop. Enjoy the journey!
Like what you see? Lets connect!
©2025 Designed with 🧡 by Swetha
HEY, I’M SWETHA.
Simple design. Clear thinking. Strong outcomes.