WHAT MOMENTS REALLY MATTERED?
Whenever users felt scared or anxious, just looking at their scan helped. It made things feel real - like, “Okay, this is actually happening, and it's going to be fine.” It gave them some calm when their thoughts were all over the place.
Seeing is soothing
Support really mattered. Whether it was a parent, partner, or even someone online going through the same thing, just having someone to talk to made everything feel less heavy. They didn’t feel like they were doing it alone.
Comfort in connection
Taking care of themselves didn’t always come easy. Many users forgot to take their meds or even eat on time. Simple reminders, or a gentle push from someone else, helped them stay on track.
Needing a little nudge
A lot of users had doubts about what they were eating or the symptoms they were experiencing. They weren’t sure what was normal and often looked for something, or someone to confirm they were on the right track.
Am I doing this right?
People loved capturing and saving small, emotional milestones - like the first time they felt a kick. Going back to those pictures made them smile, reflect, and feel connected to their whole journey.
Holding on to special moments
Everyone - from relatives to neighbors to WhatsApp groups - had something to say. What to eat, what not to do, which doctor to trust. It left users overwhelmed and unsure of who or what to believe.
Confused by too much advice
nest.
A pregnancy app that feels like a warm hug, not a medical checklist.
MY ROLE
Researcher and UI/UX Designer
MY TEAM
Me, myself and I
TIMELINE
24hour challenge (personal project)
To fully immerse yourself in the visual experience, I recommend opening the case study on your desktop. Enjoy the journey!
HOW IT STARTED
Pregnancy is one of the most emotional, fragile, and confusing times in someone’s life. Everything feels new. Uncertain. A little out of control.
But somehow, the way it’s handled often feels.....impersonal. Everything turns into a checklist. Track this, log that, monitor this symptom. It all starts to feel clinical, cluttered, and loud. And the emotional part? It quietly gets pushed aside.
That stuck with me.
I didn’t start this project with a clear brief or a solution in mind. I just wanted to understand what pregnancy really feels like from someone who’s living it or lived through it.
WHO I SPOKE TO
So I reached out and spoke to 3 women - all either pregnant or had recently given birth. We talked casually, openly. Not about features or apps, but about their actual lives.
Their stories were warm, funny, sometimes messy, but also incredibly tender. And somewhere in all of that, I started to see what was missing.
“I didn’t know if my baby was getting the right nutrients.”
“I bought a polaroid camera to capture all my firsts with the baby .”
“I wish i had my family with me during the pregnancy. They couldn’t travel due to COVID Lockdown.”
“I kept pictures of the scans as my phone wallpaper during my pregnancy.
“Am i doing it right?”
I realized the real opportunity was to create a space that calms, reassures, and quietly supports, especially when everything feels confusing and loud.
INTRODUCING...
Nest: A gentle pregnancy app that helps you feel a little more connected, and a little less alone. At the center is a soft, growing baby. One you can turn, zoom in, and look closer at. Some days, that tiny movement - just seeing a hand or a foot - is enough to make it all feel a bit more real.
It’s a way to say, “You’re real. You’re growing. I’m here.” And that moment? It matters more than we think..
I was trying to make the experience feel more real, more personal. Pregnancy can sometimes feel abstract, especially in the early months. So I wanted to give parents something they could actually see and connect with.
Why an interactive 3D baby?
The growing, interactive baby isn’t just a visual. It’s a quiet way to build a bond. You can rotate it, zoom in, and notice little changes like, “Oh hey, the hands are forming now.” It turns milestones into core memories you can hold on to.
To personalize the journey: Users can name their baby, which helps make the experience more intimate (e.g., “Baby Ria is 24 weeks old”).
To build connection: A personalized 3D baby that updates every day. Users can zoom, rotate, and see tiny changes.
To stay on top of things: A calendar view at the bottom lets users scroll through past and upcoming days easily.
To support healthy habits: Trackers for workouts, nutrients, water, and more with daily reminders.
To hold on to memories: Lets users save scans, photos, and notes that turn into a gallery once the baby is born.
To keep users informed: Shows heartbeat, weight, and size with simple labels and signs so it’s easy to understand what’s okay and what needs attention.
To reflect emotional state: The “How do you feel, mom?” text box is for mood or symptom journaling - a space to reflect or share.
To create a sense of community: Users can chat with doctors and join local groups for support.
To reduce confusion: Explains symptoms so users know what to expect and when to reach out.
WHAT I’D BRING TO YOUR TEAM
I don’t think every product needs to be exciting or "engaging." Some just need to feel safe.
If you’re designing for people who are tired, anxious, or going through something big, like pregnancy, I bring:
Gentle, thoughtful design
Calm UI that doesn’t ask too much
And a clear sense of when to speak and when to stay quiet.
And that's a wrap folks. Hope you enjoyed the journey!